“We’re Here to Help”
Leslie’s Pool Supplies
Summer Campaign
Leslie's Pool Supplies was finally ready to make a big splash through paid digital and social media, along with traditional TV. Working with the agency's Chief Creative Officer, I co-created this campaign and worked closely on the TV production process, from recommending the producer, to casting, through to final edit.
ROLE
Co-concept, co-creative lead, copywriting
CHANNELS
TV, digital display, paid social, organic social